Thursday, October 01, 2009

The Last Post

I've always thought it was a marvellous thing that you can post a letter and the Royal Mail will deliver it to someone's letter box anywhere in the country probably the next day for a flat rate.
But since I've been involved in a business that relies on sending parcels I have quite a different impression of the mail service. Many of the packages we send are under 2Kg and therefore qualify to be sent as a £4.41 Standard Parcel. Anything heavier, it's cheaper to send by courier. Firms like DHL, UPS and the Fastway all offer not only a better price but also collect from the door and track the parcels with a barcode.
Now strikes have meant that we can't rely on the Royal Mail at all. Online customers of Your Life Your Style expect a reliable speedy service. So it was perfect timing when Fastway arrived at our door with a service that is cheaper than Royal Mail even for smaller packages- and they come into the shop to collect, thus avoiding a long wait in a Post Offic queue. Of course, the Royal Mail will also collect- provided you spend over £15,000 a year with them or are willing to pay £500 per annum!
It seems symptomatic of state owned businesses- or indeed any companies that have grown complacent on lack of competition- that the Royal Mail's management and workers live in a past where enterprise and efficiency are way down the list of priorities compared with, say, resisting change.
The Royal Mail should look at the example of Fastway where franchisees are 100% committed to giving a good service because they have a stake in the business.

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