"At Sainsbury's, we only ever use butter in our fresh Taste The Difference pies. We are the only supermarket that can say that." (Advertisement)
Not as impressive as it sounds when you work out that only Sainsbury's make Taste the Difference products! It's a classic example of a 'weasel', so called because weasels suck the inside out of an egg but leave the shell intact. In other words, it looks good but actually it's hollow.
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