If Don't Ask, You Don't Sell

I never cease to be amazed by my wife Julia and my sister-in-law Wendy's ability to sell to customers in the Your Life Your Style shop. They never force themselves or a product but, by an apparently simple process of making contact ('hello'), offering to help, listening carefully to the customer's needs and being able to match products to those requirements, they sell far more than any pushy or passive salesperson.